Google News Initiative Certification
Google News Initiative Certification vs 3 alternatives compared
Exam fee, level, duration, validity and salary side by side. Blank cells mean we do not have verified data yet.
| Google News Initiative Certification | APR – Accredited in Public Relations | CMP – Communication Management Professional | Society of Environmental Journalists – SEJ Training | |
|---|---|---|---|---|
| Vendor | PRSA | IABC | SEJ | |
| Level | Beginner | Advanced | Advanced | Beginner |
| Exam fee | Free | $385–$450 | $400–$600 | Free–$200 |
| Duration | — | — | — | — |
| Passing score | — | — | — | — |
| Valid for | — | — | — | — |
| Typical salary | $40K–$70K | $65K–$105K | $70K–$110K | $45K–$75K |
| Prerequisites | — | — | — | — |
Which should you choose?
Should I take Google News Initiative Certification or APR – Accredited in Public Relations first?
Google News Initiative Certification is the lower-level certification (Beginner vs Advanced), so it is usually the better first step.
Should I take Google News Initiative Certification or CMP – Communication Management Professional first?
Google News Initiative Certification is the lower-level certification (Beginner vs Advanced), so it is usually the better first step.
Should I take Google News Initiative Certification or Society of Environmental Journalists – SEJ Training first?
Both are rated Beginner. Pick the one whose exam domains match the job you want, and check which one employers in your area ask for.